Is your organization recession-proof?
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It’s (not) official.
Whether or not you agree we’re heading for a recession, it’s good business to carry out recession-proofing activities. That means working on creative ideas right now, before a recession (if there’s going to be one) really gets hold.
Is your company a turtle or a giraffe?
Instead of pulling inwards like a turtle in its shell to protect yourselves, ensure that you and your staff look outwards like a giraffe at what your customers, clients, and donors need in order to address their problems. With each innovative product, service, or internal procedure you develop as part of your recession-proofing strategy, you show that you’ve got your users’ backs in a way that solves their problems even better.
Unfortunately, many companies and managers avoid pursuing innovation. They perceive it as being too hard, so they don’t even try. These companies are not in a good position to be recession-proof.
Which of these do you do on a regular basis?
Instead, they should follow the lead of other forward-thinking organizations 1) who plan for innovation, 2) who invest in training managers and staff in the art and process of creative problem-solving, and 3) whose leaders sponsor innovation activities and failing fast in order to make more rapid progress.
By doing these three things, if we do avoid a recession you’ve got a leg up over the competition because you’ll already be on the path to innovation.
How to recession-proof your organization
Achieving innovation is hard work, but worth doing. Using a system like Light Bulb Thinking™ can make the process smoother and less stressful.
If you’d like to find out how to recession-proof your organization by planning for inspiration and facilitating creative problem-solving, contact me to arrange a free strategy session.